we are a team of shoe scientists: technicians, designers, creatives, and developers, who have worked with the biggest brands, driven incredible industry advancements, visited countless factories around the world, and have seen enough unacceptable practices to know that we need to challenge each other – and conventional norms – to make ourselves and our shoes better than the day before.

our purpose-led designs are rooted in simplified shoe science. we create ethically on-trend performance footwear with upcycled components that fit in our “50 steps or less” production process, within the modern mechanics of our micro-factories here in america.

we’re on a journey to provide customers with a unique design-driven experience, allowing them to lead in shaping their style narrative. our detail-driven approach not only ensures quality, customization, and performance, but aligns with a responsible, environmentally conscious lifestyle.  

made-to-order on purpose with more than 9 million colorways to make it yours.